Branding Case Study

KIEHLS BRIEF
To create a series of limited edition, press worthy, cool, high profile collaborations to be launched in the UK and the US – all with a philanthropic element.

WHAT WE DID
KI secured some of the most successful ladies in the UK to work on this sell out series of collaborations.

We organised a launch event for each collaboration with a kick ass guest list. We worked alongside Kiehls to secure substantial press features and coverage for each product launch

THE RESULT
Every collaboration sold out and raised cash for the affiliated charities in the process.
BOOM!


FLORENCE WELCH FOR EARTH DAY IN AID OF TEENAGE CANCER TRUST AND RECYCLE ACROSS AMERICA

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DAISY LOWE & PEARL LOWE FOR MOTHERS DAY IN AID OF GREAT ORMOND ST HOSPITAL

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LILY ALLEN AND SISTER SARAH OWEN FOR FESTIVAL SEASON

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MARGOT BOWMAN FOR EARTH DAY IN AID OF TREES FOR CITIES

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GRAZIA
LOOK
Florence Welch Kiehls Collaboration interview
Pearl & Daisy Lowe Kiehls collaboration Interview